At Nexxa, we follow the Athlete Mindset

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Bring your A-game every day. We’re here to dominate, not just compete.

“Winning – that’s the most important to me. It’s as simple as that.”
Cristiano Ronaldo, Soccer, One of the greatest football players of all time, with 5 Ballon d'Or awards.

Our Fans (customers) are everything. Their celebration and criticism drive us to greatness.

“It’s the fans that make you who you are. If there are no fans, you have no team, no career.”
Lionel Messi, Soccer, Widely considered one of the best football players in history, with 7 Ballon d'Or awards.

We’re a squad. We hustle, sweat, and win together.

“Individual glory is great, but there’s something special about achieving as part of a team.”
Serena Williams, Tennis

Core Achievement: Tennis legend with 23 Grand Slam singles titles.

Stay sharp. Level up your skills constantly. Champions never stop improving.

“No matter what the competition is, I try to find a goal that day and better that goal.”
Bonnie Blair, Five-time Olympic gold medalist in speed skating.

Play by the rules. Honesty and ethics are our playbook.

“You have to fight to reach your dream. You have to sacrifice and work hard for it. But fairness means everyone gets the chance to do so on a level playing field.”
Lionel Messi, Soccer

Pivot and adjust. Be ready for anything the game throws at you.

“You can’t put a limit on anything. The more you dream, the farther you get.”
Michael Phelps, Swimming, 23-time Olympic Gold Medalist

Think outside the box. Push the boundaries and set new standards.

“Today, do what others won’t so tomorrow you can accomplish what others can’t.”
Simone Biles, Most decorated gymnast in history with 37 Olympic and World Championship medals.

Tough times build tougher athletes. Bounce back stronger and smarter.

“When you fall, get right back up. Just keep going, keep pushing it.”
Lindsey Vonn, One of the greatest female skiers, with 82 World Cup wins.

Take charge of your actions. Be accountable and own your victories and your learnings.

“The potential for greatness lives within each of us.”
Wilma Rudolph, First American woman to win three gold medals in a single Olympic Games (1960).

Move fast, stay agile. Seize opportunities and tackle challenges head-on.

“Success is not an accident, success is actually a choice. Adapt, move fast, and stay agile in your decisions.”
Stephen Curry, Basketball, Revolutionized basketball with his 3-point shooting, 4-time NBA champion.

Every teammate matters. Embrace diversity and foster respect.

“I think you should be able to be who you are and do what you want to do as long as you’re not hurting anybody else. Respecting others’ uniqueness is crucial.”
Serena Williams, Tennis legend with 23 Grand Slam singles titles.

High-fives all around. Recognize and rejoice in every achievement.

“Every win, no matter how small, deserves to be celebrated. It’s the culmination of effort, perseverance, and determination.”
Serena Williams, Tennis legend with 23 Grand Slam singles titles.

Take care of yourself - your mind and your body! Breaks make us better.

“Proper sleep has helped me get to where I am today as an athlete and it’s something I continue to rely on every day. We push our bodies to the limit on the field, so it’s vital to take care of them off the field.”
Tom Brady, 7-time NFL Super Bowl Champion

Core Achievement: Widely regarded as the greatest quarterback in NFL history, with 7 Super Bowl wins.

We value family and understand that performance requires harmony

“For me, family is the most important thing. They are always there for me, supporting me through the ups and downs. Without them, none of my success would be possible.”
Toni Kroos, soccer, One of the most successful German footballers, with numerous club and international titles.

Jeff Bezos, Founder of Amazon